The clip features Mark Healey, chairman of Devon & Somerset Fire and Rescue Authority, and is designed to show the necessity of landlords in the private and social rented sector installing mains-wired smoke alarms in all the properties they are responsible for. He said: As a landlord myself, I know how important it is to install working smoke alarms in the properties I am responsible for. I am therefore pleased to have been asked to help support the Governments Fire Kills campaign and urge all landlords to consider installing either 10-year battery alarms or hard-wired detectors in their properties. Despite a rise in smoke alarm ownership nationally, the fire service says that those renting properties without an alarm are often among those most vulnerable to the risk of fire such as older people or single parent families. The service says that landlords have a duty of care to their tenants to ensure that they are safe within their properties, and making sure they have the right smoke alarms installed is critical. The YouTube clip featuring Mr Healey has been produced by the department of communities and local government, in partnership with AICO, and can be viewed at http://www.youtube.com/user/FireKillsCampaign#p/u/7/oCEpUTTAVu0.