MORE than 1,100 Exmouth residents took up the challenge and ate a Fairtrade banana - as part of a world record attempt last weekend.

MORE than 1,100 Exmouth residents took up the challenge and ate a Fairtrade banana - as part of a world record attempt last weekend.

A total of 1,130 people were at Salterton Road Tesco store and in the Magnolia Centre as the finale of the first Fairtrade Fortnight in Exmouth.

Banana munchers were also joined by Town Crier Garth Gibson and the Mayor Joy Whipps who helped distribute bananas and give out balloons supplied by J T Gardeners of Exmouth.

Peter Brain of Fairtrade Exmouth said: "Our contribution to the nationwide record attempt was splendid; as you know we aimed at a thousand. We are waiting to see whether the overall record was set.

"We were encouraged that 339 people visited the display in the shop which was lent to us by Little Evers, now on the Parade, where fairly traded toys are sold. This will encourage more people to buy fairly traded goods as part of normal shopping."

The draw for the basket of Fairtrade products donated by Oxfam was made by Garth on Saturday; the winner was Brian Fisher of Orcombe Court.